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VERO SME INSURANCE INDEX

 Issue 2 - August 2017

SMEs Under 50 Years

In the previous issue of the Vero SME Insurance Index, it was suggested that a SME's age would have some bearing on their attitudes towards insurance. In Issue 2 we find out when the age difference becomes relevant and what some of those differences are.

Issue 2
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Attitudes & behaviours towards insurance of SMEs under 50

The highlights

  • SMEs under 50 are more confident online and more likely to use the internet to research insurance
  • SMEs under 50 are price conscious. Price of insurance is the most important concern for them
  • 65% of SMEs under 50 feel the need to have insurance, but don’t see the value out of it
  • SMEs under 50 are less likely to be satisfied and more likely to change brokers than older generations
  • SMEs under 50 are unclear on how brokers can help them.
Download the highlights

Download all issues

View all the customer insights from other issues of the Vero SME Insurance Index. These insights will help build a deeper understanding of commercial insurance for SMEs in New Zealand.

2017 Edition

2017 Edition - Issue 1
SME Market Landscape

2017 Edition - Issue 2
SMEs under 50 years

2017 Edition - Issue 3
What makes a satisfied client?

2018 Edition

2018 Edition - Issue 1
SME Market Landscape

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